Client: Paper Napkin Marketing
Scope of Work: Facebook page banners, website assets, post images/videos, in-office posters, display materials, postcards, and logo design.
Scope of Work: Facebook page banners, website assets, post images/videos, in-office posters, display materials, postcards, and logo design.
For each campaign, we scouted locations, selected props, and conducted mini-photoshoots to create visuals for banners, social posts, and print materials. The goal was to enhance engagement and increase followers through raffles promoted both online and in-office.
This project helped me refine my art direction skills and gain hands-on experience in small-scale photo productions to bring each campaign’s theme to life.
Social Media Campaign "What makes you smile?": Campaign for a raffle where users have to share a photo of the thing that makes them smile to participate. From left to right: Poster, Facebook ad, and postcards.
Social Media Campaign "Keepin' Cool": Campaign for a summer raffle where users have to share their favorite summer photo to participate. Left: Facebook Cover. Right: Poster, In-office display and postcards.
Social Media Campaign "Unsung Heroes": Campaign to nominate people who have help people their community. Left: Facebook Cover. Right: Poster, In-office display and postcards.
Logos for other campaigns